The Digital Marketing Manager will lead and champion the integrated mobile marketing initiatives for our new and existing mobile games.

In this role, you will be a key player of our team tasked with growing our user base and expanding our audience.

The Role:

· Own digital strategy, planning, execution, optimization, and measurement/reporting

· Understand brand health and needs for success in the digital space

· Be responsible content strategy across social platforms, websites, and stand-alone destinations; identify key pulse points and messaging

· Grow our mobile user base and drive traffic through paid advertising

· Uncover creative and non-traditional means to capitalize on untapped sources of traffic

· Measure campaign effectiveness, return on marketing spend, performance and campaign ROI

What we’re looking for

· Proactive, energetic self-starter who thrives on getting things done

· 6-10 years of experience with a strong marketing background with a multi-channel focus, preferably within a high-tech/internet company (ideally within the mobile industry)

· Genuine interest in social, gaming, analytics, and advertising a must

· Analytical and data-focused with experience in mobile analytics

· Extensive knowledge of Digital & Social marketing programs including: production, online media, social behavior, research & analytics